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Author Archive for: "Melisa Zanatta"
Home » Archives for Melisa Zanatta
 Instagram Can Now Be Indexed by Google: What It Means for Your Brand
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By Melisa Zanatta
In Marketing
Posted 30 June, 2025

Instagram Can Now Be Indexed by Google: What It Means for Your Brand

In the fast-paced world of digital marketing, visibility is everything. Recently, a major update has sparked conversations across the industry: Instagram content is now indexable by Google. [...]

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 SEO to AEO: Position your brand in the era of instant answers
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By Melisa Zanatta
In Marketing
Posted 30 May, 2025

SEO to AEO: Position your brand in the era of instant answers

SEO as we know it is evolving. With the rise of voice assistants like Alexa, Siri, and Google Assistant, searches have shifted from simple keywords to full, natural-sounding questions. This [...]

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 Artificial Intelligence in Public Relations: agile and predictive communication
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By Melisa Zanatta
In Relaciones Públicas
Posted 30 April, 2025

Artificial Intelligence in Public Relations: agile and predictive communication

  The evolution of public relations through AI Artificial intelligence is reshaping the landscape of public relations. Today, brands are not just looking to communicate better — they aim to [...]

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 Digital marketing with impact: strategies that generate results
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By Melisa Zanatta
In Marketing
Posted 31 March, 2025

Digital marketing with impact: strategies that generate results

Digital marketing is one of the most powerful tools for brands to grow and position themselves in consumers’ minds. However, with the saturation of content on the internet, having a digital [...]

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