Context
Italian luxury appliance and extractor hood brand required an agency to lead the digital strategy for North America and Latam.
Goal:
Position the brand in the various countries in the Americas where it has a presence through digital strategies on social media and Google campaigns.
Actions:
A positioning and content marketing strategy was proposed for North America and Latin America through social media and geolocated Google Ads campaigns.
- Content Marketing
- Community management
- Management of social media campaigns
- Management of geolocalized campaigns in ads.
Results
Up to 426,000 profiles reached monthly
Up to 38,000 interactions monthly


