BBVA

To strengthen its technology and innovation area, BBVA, one of the leading financial institutions in Mexico, created BBVA Next Technologies, a company dedicated to advanced software development, for which it required a digital strategy to help create and strengthen the Nexter community.

Goal: Create and grow a digital community in Mexico to foster a sense of identity and belonging. 

Actions 

• Graphic master directed at prints
• Content marketing
• Community management
• Internal communication and newsletters
• Audiovisual content