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Flexible work models are here to stay, enhancing both productivity and employee well-being.   The labor market is constantly evolving and adapting to the new work models that have emerged [...]

Nowadays, connecting with consumers goes beyond offering a quality product or service; transparency has become a decisive value.   In a digital world saturated with content and advertising, [...]

Companies aiming to penetrate new markets must overcome cultural barriers   In the globalized world we live in, business expansion is more a fact than a possibility; nowadays, bringing [...]

On August 1st, we celebrate World joy day, a date established in 2010 by the Colombian Alfonso Becerra. This celebration began to be commemorated in 14 countries, and today it is celebrated [...]

Companies seek continuous growth in response to the COVID-19 pandemic. The first step to achieve this objective is developing a strategic plan containing goals, timing, actions and performance [...]

Chapter taken from e-book: PINCELADAS DE 100 LÍDERES EMPRESARIALES   Facing such a complex situation due to the life-changing COVID-19 pandemic that shook the world and reshaped whole [...]

Understanding which sales channels are the best fit for your product or service is key to set up the optimal business initiatives when building rapport with potential clients.   A sales [...]

Branding is about creating brands that bond with the audience. Transmitting values and building a solid identity, able to reflect itself in both an offline (Traditional Branding) and a digital [...]

Companies are having a constantly-changing process to keep themselves relevant and competitive.    Due to the blazing-fast speed at which tech improves and evolves, nowadays  tendencies and [...]

Latin America is the region with the highest daily use of social networks worldwide. Four countries lead the global ranking surpassed only by Nigeria, which ranks first with 4:07 hours per day. [...]